IKEA answers the call to“When is IKEA coming to North India” with the launch of online deliveries

IKEA answers the call to“When is IKEA coming to North India” with the launch...

0
IKEA, the world’s most loved 82-year-old Swedish home furnishings retailer, announces entry into its much-anticipated market, North India with the start of online delivery...
Barista Coffee Company celebrates 25 years of brewing excellence in India

Barista Coffee Company celebrates 25 years of brewing excellence in IndiaBarista Coffee Company celebrates...

0
Barista Coffee, one of India’s leading home-grown coffee chains, marks its 25th anniversary on February 28, 2025, celebrating more than two decades of rich...
eduVelocity celebrates a decade of student success

eduVelocity celebrates a decade of student success

0
This month, eduVelocity Global celebrates a decade of success, having assisted students with admissions and scholarships to institutions abroad during the last ten years....
PURE EV Launches the 'PURE Perfect 10' Referral Program with Exciting Cashback Offers

PURE EV Launches the ‘PURE Perfect 10’ Referral Program with Exciting Cashback Offers

0
PURE EV, one of India’s leading electric two wheeler manufacturers, today announced the launch of the ‘PURE Perfect 10’ Referral Program, offering an unprecedented...
Livasa Hospitals Launches Weekly Multi-Specialty OPD in Ajnala

Livasa Hospitals Launches Weekly Multi-Specialty OPD in Ajnala

0
Livasa Hospitals has expanded its healthcare services with the launch of a weekly multi-specialty OPD at Noor Hospital, near the Main Bus Stand in...
In this month of love, Mysore Saree Udyog (MSU), an ethnic wear brand synonymous with craftsmanship and tradition, unveiled an emotionally rich campaign that celebrates love across generations through stories of its most loyal patrons. The campaign honors the deep emotional connection between MSU’s weaves and the special moments in its customers’ lives. Through a heartwarming video series, launched across the brand’s Instagram, MSU showcases couples from different generations sharing their love stories, demonstrating how love evolves but remains ever-present. Whether it’s the saree a grandmother wore on her wedding day, the cherished drape a mother wore for special occasions, or a younger generation reimagining tradition with their first saree, MSU’s timeless weaves have been a constant presence at life’s most precious moments. This Valentine’s campaign highlighted inspiring individuals who seamlessly blend tradition with modernity. Featured are Padma Reddy (61), COO of a multinational software corporation, and Dr. Swaroop Reddy (68); Rajendra T.D. (59) and Nirupama Rajendra (54), a renowned Indian classical dancer duo specialising in Bharatanatyam and Kathak; as well as Lekshmi Bhargavi (46), Head of HR, and Siddharth Dube (46), Head of Supply Chain & Product Development. For over a decade, MSU has always prioritised its customers, crafting special experiences to stay true to its community. With this campaign, the brand continues its legacy of driving interactive marketing efforts for its customers, including personalised shopping experiences, community engagement activities, and storytelling campaigns that celebrate India's rich textile heritage. Anil Sancheti, Partner, Mysore Saree Udyog, said, “Our customers are the key drivers of growth. We value their opinion and have always sought meaningful ways to give back. As a brand rooted in tradition yet constantly evolving, we are thrilled to launch this campaign as a tribute to our customers who have been part of our journey for generations. This campaign is more than just storytelling, it’s about honoring the emotions, traditions, and love our sarees have witnessed over the years.” The campaign videos have quickly resonated with MSU's customers and saree enthusiasts, sparking excitement and heartfelt responses. Many have expressed their appreciation for the heartwarming stories and the celebration of love by the brand. Instagram links to videos one, two, and three are linked. The campaign was curated and implemented in collaboration with the brand’s creative agency - Bold & Beyond.

Mysore Saree Udyog Celebrates Customers with Heartfelt Valentine’s Campaign

0
  In this month of love, Mysore Saree Udyog (MSU), an ethnic wear brand synonymous with craftsmanship and tradition, unveiled an emotionally rich campaign that celebrates...
Kolkata Hosts Bengal's1st-Ever StartupMeet&Pitch Fest'25 to Fuel Entrepreneurial Spirit-Platform:Kolkata Chapter

Kolkata Hosts Bengal’s1st-Ever StartupMeet&Pitch Fest’25 to Fuel Entrepreneurial Spirit-Platform:Kolkata Chapter

0
In a first-of-its-kind initiative, Bengal is set to witness a transformative event that will redefine its entrepreneurial landscape. The Start-up Meet and Pitch Fest...
The Future of Work: 4 Startups Leading the Smart Office Revolution

The Future of Work: 4 Startups Leading the Smart Office Revolution

0
The future of work is being reshaped by technology, with smart offices becoming the cornerstone of modern businesses. AI, VR, and cloud-based solutions are...
Blockbuster Alert: Powerhouse Ranveer Singh the first-ever ‘Brand Superstar’ for Škoda Auto India

Blockbuster Alert: Powerhouse Ranveer Singh the first-ever ‘Brand Superstar’ for Škoda Auto India

0
Soon after introducing its first-ever sub-4-metre SUV, the Kylaq, Škoda Auto India has achieved another milestone – announcing Powerhouse Ranveer Singh as its first-ever...
PURE EV Partners with JioThings to Revolutionise the Smart Riding Experience

PURE EV Partners with JioThings to Revolutionise the Smart Riding Experience

0
PURE EV, one of India’s leading two-wheeler manufacturers, has signed an MOU with Jio Things Limited, a subsidiary of Jio Platforms Limited, to integrate smart digital clusters and...
Chandigarh
clear sky
34.8 ° C
34.8 °
34.8 °
55 %
4.1kmh
0 %
Mon
33 °
Tue
37 °
Wed
37 °
Thu
36 °
Fri
34 °